Risks of Not Having An ADA Compliant Website


ADA-compliant websites are assets to an organization. They can ensure better service, user experience, and overall performance of your websites. Many of us are familiar with the ADA compliance feature for websites. If you are unaware of ADA accessibility for websites, you may be wondering about the risks of not having an ADA-compliant website.

There can be multiple risks to your website and organization without ADA accessibility. It is now more than a way to accessorize your websites. ADA compliance is an obligatory feature for websites to follow. Otherwise, your website and organization can be susceptible to ADA lawsuits, penalties, and many other risk factors.

What Are The Risks Of Not Having An ADA Compliant Website

When a website is not ADA compliant, it fails to target a large pool and diverse customer base. This can be crucial for businesses, especially if your business is in a growing phase. Additionally, there are multiple other risks associated with not having an ADA-compliant website. Some of the major risks that you may face without ADA compliance are given as follows.

ADA Lawsuit

One of the biggest risks of not having an ADA-compliant website is the threat of ADA lawsuits. In simpler words, a disabled person can lodge complaints or sue your website if it is not ADA compliant.

According to the Supreme Court’s decision in 2019, all firms and organizations must have ADA-accessible websites. So, if you are not following the ADA guidelines, you are not complying with the law either. In such cases, a disabled person has the right to file a lawsuit directly to the federal court for violations of the ADA. So, you may face ADA lawsuits without ADA compliance.

Non-Compliance Penalties

Similar to ADA lawsuits, another major risk that you face without ADA accessibility is non-compliance penalties. For violating the ADA compliance guidelines, your business may need to pay penalties.

An ADA inaccessible website can have severe penalties. The penalty fines can go as high as $75000 for the first violation. In case of subsequent violations, the fines can go up to $15000. Not only that, these fines are reviewed annually to match the present inflation. Hence, paying these penalties can be a serious risk for businesses.

Missing Opportunities For Brand Exposure

The opportunity cost of not having ADA compliance for your websites is a non-quantifiable risk. That is, when your websites are not ADA accessible, it drives away potential buyers and customers.

Your organization fails to attract a diverse pool of customers when the website is not ADA compliant. A lion’s share of those people is disabled people. So, you immediately lose all disabled people as your customers. This can have many negative impacts on your organization. So, the opportunity cost is a major risk of not having ADA-compliant websites.

Discrimination Against The Disabled People

According to the reports of the CDC, 1 in 4 adults in the USA lives with a disability. That is nearly 61 million Americans living with one or more than one form of disability. So, when your websites are not ADA compliant, such a large population of disabled users fails to access them.

Screen readers, people with assisting devices, and other restraints can not receive your services and features as easily as other users. This creates discrimination against disabled users. Thus, your organization can cause discrimination against disabled people without ADA accessibility.

How Can You Have ADA Compliant Websites?

ADA-accessible websites are now a necessity for organizations and business firms. You can mitigate the risks of not having an ADA-compliant website by simply following the ADA accessibility guidelines on your website. It is one of the smartest investments that you can make in your website.

To have an ADA-compliant website, make sure that you are aware of the ADA compliance guidelines and checklists. You can follow the checklists and add the recommended features to your website accordingly. Finally, you can check your website’s accessibility with tests and checkers.

Additionally, you can also consult with firms that have expertise in creating ADA-compliant websites for you. You can also test and audit your websites with these firms. Thus, you can easily have an ADA-compliant website and rule out all the risks of not having one.


ADA website accessibility is an obligatory feature for your websites. By knowing about the risks of not having an ADA-compliant website, you can understand its necessity.

So, make sure to keep your websites ADA accessible. Contact us to learn more about ADA accessibility for your websites.

Working on a website can be difficult. Adding new media and updating pages is chore, even though you know your company website needs to evolve and become more accessible to the many users you are trying to reach. Maybe when you first built it, accessibility wasn’t even really discussed. But now you’ve taken a step back, looked at your customer base with a desire to include everyone and you’ve realized just how important it is to make your site accessible. However, the thought of building a robust site that can do all the things you want it to do is overwhelming.

What is Web Accessibility

A practice of designing and coding the website in order to provide complete compatibility in accessing it by people with disabilities. In addition, it is a way to improve search engine optimization only an ADA Compliant Web Designer will help you to make your website Compliant. Is your website compatible? By going through the checklist below, you can get the answer.

Assessing Current Web Pages and Content

  • The website must include a feature like a navigation link at the top of the page. These links have a bypass mechanism such as a “skip navigation” link. This feature directs screen readers to bypass the row of navigation links and start at the web page content. It is beneficial for people who use screen readers to avoid to listen to all the links each time they jump to a new page.
  • All the links should be understandable when taken out of the context. For example, images without alternative text and links without worded as “click here”.
  • All the graphics, maps, images, and other non-text content must provide text alternatives through the alt attribute, a hidden/visible long description.
  • All the documents posted on the website should available in HTML or another accessible text-based format. It is also applicable to other formats like Portable Document Format (PDF).
  • The online forms on the website should be structured so assistive technology can identify, describe and operate the controls and inputs. By doing this, people with disabilities can review and submit the forms.
  • If the website has online forms, the drop-down list should describe the information instead of displaying a response option. For instance, “Your Age” instead of “18-25”.
  • If the website has data charts and tables, they should be structured so that all data cells are associated with column and row identifiers.
  • All the video files on the website must have audio descriptions (if necessary). This is for the convenience of blind people or for having a visual impairment disability.
  • All the video files on the website must have synchronized captions. People with hearing problems or deaf can access these files conveniently.
  • All the audio files on the website should have synchronized captions to provide access to people who are deaf or hard of hearing.
  • All web pages should be designed so that they can be viewed using visitors’ web browser and operating system settings for color and font.

About Website Accessibility Policy and Procedures

  • One must have a written policy on website accessibility.
  • The website accessibility policy must be posted on the website at a location where it can be easily found.
  • The procedure should be developed to ensure that content is not added to the website until it has been made accessible.
  • It should be confirmed that the website manager has checked the code and structure of all new web pages before they are posted.
  • While adding the PDFs to the website, these should be accessible. Also, the text-based versions of the documents should be accessible at the same time as PDF versions.
  • Make sure that the in-house and contractor staff has received the information about the website accessibility policy and procedure to confirm the website accessibility.
  • It should be confirmed that in-house and contractor staff has received appropriate training on how to ensure the accessibility of the website.
  • The website should have a specific written plan if it contains inaccessible content. Also, it should include timeframes in place to make all of the existing web content accessible.
  • A complete plan to improve website accessibility should be posted along with invited suggestions for improvement.
  • The homepage should include easily locatable information that includes contact details like telephone number and email address. This is useful for reporting website accessibility problems and requesting accessibility services with information.
  • A website should have procedures in place to assure a quick response to the visitors with disabilities who have difficulty in accessing information or services available on the website.
  • Feedback from people who use a variety of assistive technologies is helpful in ensuring website accessibility. So make sure to ask disability groups representing people to provide feedback on the accessibility of your website.
  • Testing the website using a product available on the internet is helpful, These tools are of free cost and check the accessibility of a website. They may not identify all accessibility issues and flag issues that are not accessibility problems. However, these are, nonetheless, a helpful way to improve website accessibility.

Checklist of Action Items for Improving the Accessibility of a Website

In addition, while considering the above suggestions, the following checklist initially prepared by the U.S. Department of Health and Human Services for Federal Agencies provides further guidelines on ways to make websites more accessible for persons with disabilities.

This practical advice, as well as another checklist, are available at:

Satisfying all of these items does not necessarily mean that a website complies with ADA, but it will improve the website’s accessibility and decrease the risk of litigation. Again, an Expert or Web Accessibility Consulting & Services provider should be engaged to conduct a comprehensive review of your website.
Nothing brings you closer to reality than actually facing it. This is the premise of my latest attempt to spread awareness about Web Accessibility.
For better understand, here is a link in which a practical example is shown to make the websites’ user experience better by following the guidelines. Also, it tells the issues affecting various users on the internet with solutions.
You can make your website ADA compliant in an easy way by consulting the professionals, who can do this job effortlessly. Also, you can get a quick website audit from To Be ADA Compliant that offers complete web accessibility consulting & services in California, USA.

Resource: https://dev.to/chinchang/an-interactive-and-practical-introduction-to-web-accessibility-22o1